Narrative-Centered Communication Design

Course Description

This course immerses students in both foundational and advanced principles of Communication Design, focusing on the study and application of visual language, semiotics, and user-centered design strategies. Through hands-on projects across digital, print, and experiential media, students will refine both analytical and creative skills essential for effective communication. The curriculum fosters an experimental approach, encouraging students to discover and develop the most effective media and methods for diverse messages. Benefits: Throughout this course, students will: Gain a comprehensive understanding of communication theories and their practical applications. Develop critical skills in visual literacy and storytelling across varied media formats. Learn to apply research methodologies to create design solutions tailored to specific audiences. Build a portfolio that demonstrates strategic and reflective approaches to Communication Design. By the end of the course, students will be well-prepared for further practice as communication designers or for a career in various design disciplines, equipped with adaptable frameworks and essential tools to tackle a wide array of communication challenges.